What if a washable paper towel could revolutionize your everyday life?

essuie tout lavable
Temps de lecture : 4 minutes

Imagine a daily life without piles of paper in your cupboards and without the guilt of an overflowing garbage can. By adopting Le Carré, thewashable paper towel, you choose an ecological, practical and economical alternative to traditional disposable paper. This small daily gesture is a real revolution: simple, responsible and positive for the environment.

Every year, a Swiss household uses around 100 rolls of disposable paper towels, which represents 2 rolls of “Sopalin” per week – a considerable amount of waste that is often non-recyclable. By choosing a washable paper towel, you can significantly reduce your ecological footprint, while saving real money!

Disposable paper towels Waste Pollutant

The unsuspected impact of disposable paper towels

Behind every roll of disposable paper towel lies a worrying ecological reality. Paper towel manufacture involves the massive felling of forests, with over 110,000 hectares destroyed every year. What’s more, paper bleaching requires the intensive use of chemicals such as chlorine, leading to worrying pollution of our rivers and oceans, as well as risks for aquatic wildlife.

The evidence is clear: a few seconds’ use is enough to turn every leaf into waste, contributing to the formation of veritable mountains of garbage in our dustbins.

Le Carré washable paper towels, a healthy and ecological alternative

Le Carré offers a concrete solution to this major ecological problem. Made from 70% FSC-certified wood cellulose (from sustainably managed forests) and 30% GOTS-certified organic cotton, this washable paper towel respects both your health and the environment.

What is the GOTS label?

GOTS (Global Organic Textile Standard) label
GOTS (Global Organic Textile Standard) label

The GOTS (Global Organic Textile Standard) label is a demanding international certification guaranteeing that the cotton used is grown without pesticides or toxic chemicals. The label also ensures that working conditions are fair and respectful. Choosing GOTS-certified cotton means choosing a material that’s healthy for your skin and kind to our planet.

Extended service life for real savings

Unlike conventional paper towels, Le Carré is designed to last: it can be washed up to 300 times. So, as well as reducing your waste production, you’ll make real savings in the medium and long term. What’s more, at the end of its useful life, Le Carré can be fully composted in just 24 weeks, making it a perfect example of a zero-waste approach.

Natural materials with multiple benefits

The unique combination of FSC-certified wood cellulose and GOTS-certified organic cotton gives Carré softness, excellent absorbency and durability. Free from harsh chemicals, it’s ideal for all household tasks, from the kitchen to the bathroom, while guaranteeing sanitary safety for your whole family.

A unique, customizable and inspired design

Combining practicality with pleasure is child’s play with Le Carré, thanks to a collection of varied patterns carefully designed to enhance any interior.

  • Le Carré Classique: minimalist, timeless designs, including Les Paillettes Vertes.
  • Le Carré Floral: a natural, romantic touch, illustrated by Les Paillettes Vertes.
  • Le Carré La Suisse: an elegant tribute to Swiss tradition, with a design by Corinne Karnstädt, a Pays-d’Enhaut artist specializing in the art of paper decoupage (kcreation.ch).
  • Le Carré Automne: warm motifs around teapots, oak trees and pumpkins, created by Lisa Voisard, illustrator and graphic designer from Lausanne (lisavoisard.ch).
  • Le Carré Découpage Forêt: an immersion in a woodland universe, imagined by Maxime Recoing, a self-taught artist from Gland (maximerecoing.com).
  • Le Carré Papillon de Nuit: a mysterious, poetic design by Vevey-based painter, illustrator and tattoo artist Tami Hopf(hopfstudio.com).

Thanks to this diversity of styles and artistic collaborations, everyone can find a Le Carré that reflects his or her world and blends harmoniously with the ambience of his or her home.

Reusable paper towels for a zero-waste kitchen!

Adopting a reusable paper towel like Le Carré is a key step towards a zero-waste kitchen. It’s a simple, accessible first step for anyone wishing to reduce their ecological footprint on a daily basis. Each reusable square effectively replaces the dozens of rolls of disposable paper towels that end up needlessly in the garbage can after a very brief use. With this small action, you can significantly reduce your waste production, while saving money at the same time.

Beyond the simple ecological aspect, using a washable paper towel naturally encourages you to rethink the way you consume. You become more attentive to the products you buy, their composition and their impact on the planet. This awareness encourages you to adopt other sustainable practices: buying in bulk, reducing disposable packaging, favoring reusable containers.

So, with Le Carré, you’re making a concrete contribution to positive change, initiating a virtuous circle in your home and around you. This small, everyday object becomes a powerful symbol of your commitment to a future more respectful of the planet.

How to easily integrate disposable towels into your daily routine (tutorial) ?

Here’s a detailed guide to making the most of the benefits of “Le Carré” in your daily routine.

Step 1: First-time use

Lightly moisten your “Carré” before first use to optimize its absorbency.

Step 2: Daily use

Use it to soak up liquids, clean worktops, glass, dishes and dry your hands.

Thanks to its gentle texture, you can even use it to gently clean fragile surfaces such as screens or glasses.

Step 3: Cleaning after use

After each use, rinse your square with lukewarm water to remove any residue.

If necessary, machine-wash at high temperature (up to 95°C) to remove any embedded dirt and ensure optimum hygiene.

Step 4: Drying and storage

Air-dry your “Carré”, ideally flat or on a clothesline.

Keep it in a dry, well-ventilated place to avoid moisture build-up and unpleasant odours.

Stage 5: End-of-life composting

After around 300 uses, when your square starts to lose its effectiveness, you can place it directly in your composter. It will decompose naturally within a few months, without any pollution.

By choosing “Le Carré” reusable paper towels, you can transform your household routine into a sustainable and beneficial gesture, both for the planet and for your personal well-being.

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